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The global market for cosmetics is expected to hit the number up to $430 billion by 2022. It is expected to grow at a rate of 4.3% CAGR.
We all know for the fact that the beauty industry has evolved tremendously over the last few decades and numerous companies are now trying to make a stand in the market by providing something unique to its customers.
This is due to new and extraordinary innovations that brands are now able to cater to the needs of their consumers by exactly designing what the customers need.
This can be as simple as a foundation matching one’s skin to as difficult as hair color matching one’s eye color.
One such company is “COSME-DE.COM” which was originally established by a Japanese entrepreneur. With a 10 year experience in skincare retail market, it has established its presence at different sections of the globe with an online shopping site for the brand to making the shopping just click of a button away.
The website provides a plethora of options to choose from. The products are categorized under skincare, makeup, perfumes, personal care, and hair care. They also have a wide range of products for men as well as they have a section of products made from natural and organic resources.
The products under skincare comprise of masks, night creams, lotions cleansing gel, sun care etc. The website provides all the above-mentioned products according to skin texture ranging from sensitive to dry skin. Apart from these, there are serums, moisturizers, gels etc.
Similarly, makeup and personal care offer a product category for eyes, lips, face and even nails. I believe, one of the positive marketing strategies is the introduction of products made from the natural and organic sources since the consumer base is slightly shifting from chemical to natural products.
The website also offers decent discounts on most of its product range making it affordable to its consumer base.
Quickly compare Cosme-De.com with other similar ColourPop, Sephora, Strawberrynet and others.
Category Ranking: #64 Cosmetics Store
Country Ranking: Ranked #315 Most Popular In Global
Ratings & Votes: 4.6/5 - Based on 10 Votes
Payment Options: Visa, Mastercard
Annual Revenue: US$ 1.6 million
Avg Order Size: US$ 56 to 75
Daily Orders: 65
Daily Visitors: 3.6k
Website: Cosme-De.com