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crystal cutting easier and subsequently patented it. Today, Swarovski rakes in about 3 billion US dollars a year.
Swarovski has always been regarded as one of the top producers for crystals, and have been portrayed in films such as “The Phantom of the Opera,” “Diamonds are a Girl's Best Friend,” “Breakfast at Tiffany's,” “This Is It,” just to name a few.
Owing to their master craftsmanship and heritage, they have perfected the art of beading, pavé, bezel and prong setting often used to create stunning pieces of art with crystals. In the 1950s, Swarovski partnered with Christian Dior to bring to life the “aurora borealis effect,” which still adorn their crystals today, giving them a magnificent, light scattering finish.
Michael Jackson, Madonna, Rihanna, and Marilyn Monroe are just a few of the names that have graced the company by extensive use of their products. The Rockefeller Centre Christmas tree in New York City is topped by a Swarovski crystal, which weighs in at 250 kilograms and measures about 3 meters in diameter.
Leading Victoria Secret shows and fashion weeks around the world, Swarovski never ceases to amaze with their excellent sense of fashion and design.
Vision
Daniel Swarovski had a dream when he laid the foundation for Swarovski, “a diamond for everyone.” With over 2800 stores in 170 countries, it is safe to say his dream has become reality.
Swarovski stores are famous for their “crystal forest” interior design which they implement in every store, paying homage to their dedication and perfection in crystal mastery.
Products
Swarovski mainly caters to women, with fashion accessories such as pens, smartphone cases, purses, handbags and key rings.
They are very well known for their jewelry, including rings, necklaces, pendants, earrings, bracelets and brooches. Each of these has signature Swarovski crystals placed in precious metals along the lines of gold, silver and palladium to help catch your eye.
Watches serve as another one of Swarovski's specialties, with sapphire crystal watch faces, one can be assured that it's never going to bear any scratches unless you're the kind of person who comes in contact with diamonds often. They offer watches with a myriad of coloured crystals sporting metal, leather, fabric or their specialty, crystal straps. With over 170 designs, there's something for everyone.
Throw in the international shipping on their online store, and you've got yourself the best deals on the best of the best.
Quickly compare Swarovski.com with other similar Jomashop, MVMT Watches, Fossil Group and others.
Category Ranking: #1 Watch Store
Country Ranking: Ranked #29 Most Popular In Global
Ratings & Votes: 4.7/5 - Based on 12 Votes
Payment Options: PayPal, Visa, Mastercard
Year Founded: 1895
Annual Revenue: US$ 113.1 million
Avg Order Size: US$ 113 to 138
Daily Orders: 2.5k
Daily Visitors: 240k
Website: Swarovski.com